AMERICAN FINE ARTS FOUNDRY INC. – PRIVACY POLICY (2025 Update)
Effective Date: January 1, 2025
Last Updated: January 1, 2025
American Fine Arts Foundry, Inc. (“AFAF,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and protect your information when you visit https://afafoundry.com/ (the “Site”), submit a quote request, or engage with our services.
By using the Site or submitting information to us, you agree to the practices described in this Policy.
1. Information We Collect
We collect two main categories of information:
A. Device Information (Automatically Collected)
When you visit the Site, we automatically collect certain data, including:
- Browser type
- IP address
- Time zone
- Cookies installed on your device
- Pages you view
- Referring websites or search terms
- Interaction data (clicks, time on page, navigation patterns)
We collect this information using:
- Cookies
- Log files
- ** Web beacons, tags, and pixels**
B. Personal Information You Provide
When you submit a quote request, make a purchase, or contact us, we may collect:
- Name
- Email address
- Phone number
- Billing and shipping address
- Payment information (credit card details or other accepted methods)
- Project details
- Images, drawings, 3D files, models, or reference materials you upload
- Any additional details required to evaluate, estimate, or fulfill your request
We refer to this as “Order Information” or “Submitted Materials.”
C. Representation & Warranty for Submitted Content
By uploading materials, you represent and warrant that:
- You own the content or
- You have secured all rights necessary to submit it
- You assume responsibility for any intellectual property claims related to what you provide
2. How We Use Your Information
We use your information to:
- Review and process quote requests
- Communicate with you about your project or inquiry
- Provide estimates, project planning, and fabrication services
- Process payments and fulfill orders
- Screen for fraud or misuse
- Improve the Site and user experience
- Meet legal, financial, or regulatory obligations
- Deliver marketing or service-related communications based on your preferences
3. Use of Uploaded Images and Project Materials
When you submit reference images, drawings, or files, you grant American Fine Arts Foundry, Inc. permission to use them solely for the following purposes:
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Quoting and evaluation
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Estimating production requirements
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Technical and fabrication planning
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Communicating with subcontractors, vendors, and technical partners directly involved in preparing or executing your project
We do not publish, market, or otherwise distribute your project materials without your explicit written permission.
4. Sharing Your Information
We may share your information with:
- Subcontractors, specialty vendors, and fabrication partners
- Shipping carriers
- Service providers (e.g., Shopify, Google Analytics)
- Regulatory or legal authorities when required
- Professional advisers (accountants, insurers, legal counsel)
We do not sell your personal information.
Analytics Providers
We use analytics tools such as:
- Google Analytics: https://www.google.com/intl/en/policies/privacy/
- Opt-out: https://tools.google.com/dlpage/gaoptout
E-commerce Platform
Our online store is powered by:
5. Subcontractor Confidentiality
All subcontractors and partners receiving project materials are required to:
- Maintain confidentiality
- Use your materials only for evaluation, estimating, or production purposes
6. Behavioural Advertising
We may use your information to provide targeted advertisements.
You can opt out through:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
You may also use the Digital Advertising Alliance opt-out tool:
http://optout.aboutads.info/
7. “Do Not Track” Signals
Our Site does not alter its data-collection practices when a browser sends a Do Not Track (DNT) signal.
8. California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the right to:
- Request access to the personal information we hold about you
- Request deletion of your personal information
- Request correction of inaccurate information
- Opt out of certain data-sharing practices
- Not be discriminated against for exercising your rights
To submit a request, contact us at admin@afafoundry.com.
9. Data Retention
We retain your personal information, project files, and order history:
- For as long as necessary to fulfill your request or order
- To maintain accurate business records
- Until you request deletion (as applicable under law)
10. Data Security
We use commercially reasonable safeguards to protect your information. However, no electronic transmission or storage method is 100% secure, and we cannot guarantee absolute security.
11. Minors
Our Site is not intended for individuals under 18 years of age.
12. Changes to This Privacy Policy
We may update this Privacy Policy at any time to reflect changes in our practices, technologies, or legal/regulatory requirements. Updates become effective upon posting to the Site with a new “Last Updated” date.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:
American Fine Arts Foundry, Inc.
2520 N. Ontario St., Suite A
Burbank, CA 91504
Email: admin@afafoundry.com
Phone: 818-848-7593
